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Choiceful.com Privacy Policy

Effective Date: 08-08-2014

 

Choiceful.com has been awarded TRUSTe's Privacy Seal signifying that this privacy policy and practices have been reviewed by TRUSTe for compliance with TRUSTe's program requirements including transparency, accountability and choice regarding the collection and use of your personal information. The TRUSTe program does not cover information that may be collected through downloadable software.  The TRUSTe program covers only information that is collected through this Web site, http://www.choiceful.com.

 

TRUSTe's mission, as an independent third party, is to accelerate online trust among consumers and organizations globally through its leading privacy Trustmark and innovative trust solutions. If you have questions or complaints regarding our privacy policy or practices, please contact us at Attn: Privacy Compliance Officer, Choiceful.com, Columbia Tower, 701 Fifth Avenue, 42nd Floor, Seattle, Washington 98104-5119, United States or email us at privacy@choiceful.com.  If you are not satisfied with our response you can contact TRUSTe here.

 

Overview

 

Choiceful.com allows you to buy products and services, enter contests, receive special discounts, purchase gift certificates, fill out surveys, and receive newsletters, e-mails or other promotional information from us. We use the information that we collect about you to fulfill your product and service purchases and to create a more personalized online experience. This is just a brief overview, so please read on for more details about our Privacy Policy. This Policy may change from time to time, so please check back periodically. If we make any material changes we will notify you by email (sent to the e-mail address specified in your account) or by means of a notice on this Site prior to the change becoming effective.

 

To ensure the highest quality purchasing experience for you, we have service contracts with our marketplace sellers, who sell goods as part of our site and provide site related content and other services, for example when you purchase a product from a marketplace seller we provide them with your shipping address as registered in your account so that they may fulfill your order requirements and ship to the address provided. Should you need to contact your marketplace seller or they need to contact you, you may do so using Choiceful.com messages in your account after placing your order, we do not share your personal email address with any third party including with marketplace sellers. You may also choose to contact your marketplace seller by phone, marketplace seller telephone contact details will also be made available to you after you have placed your order with a marketplace seller. Customer service critical information collected from you, only including your name and shipping address, will be shared exclusively with our approved marketplace sellers with whom you enter into a purchase and service contract when you buy on Choiceful.com.

 

Except as otherwise discussed in this Privacy Policy, this document only addresses the use and disclosure of information we collect from you online. For some services, we either collect or transfer personally identifiable information to a service provider you have selected, or you may visit other merchants through links on our site who may collect and use your personal information. In those cases the third-party service provider or merchant's privacy policy will govern how your information is handled. We encourage you to ask questions and to be very cautious before you disclose your personal information to others.

 

CHOICEFUL.COM

 

This Privacy Policy will explain the following regarding use of our site:

 

What information does Choiceful.com collect from you?

 

In order to better provide you with numerous products and services, Choiceful.com collects two types of information about its visitors: Personally Identifiable Information and Non-Personally Identifiable Information. Our primary goal in collecting information from you is to provide you with a smooth, efficient, and customized experience while using our site.

 

Personally Identifiable Information

 

This refers to information that lets us know the specifics of who you are. Personally identifiable information is requested when you register and set up an account, order a product or service, enter contests, fill out surveys, and send us feedback. For example, this information might include your name, billing address, shipping address, telephone number, e-mail address, and product details. With this information, Choiceful.com can fill your orders and better provide you with personalized services. For a few services, we may collect your personal information on behalf of other merchants and share it with them.

 

Our primary goal in collecting personally identifiable information is to provide Choiceful.com's visitors with a superior customized online experience. We use the customer contact information to fill orders through our merchant’s on our marketplace selling platform, contact purchasers to inform them of their order status, to send promotional information, to enhance the operation of our site and administer our systems.

 

Non-Personally Identifiable Information

 

This refers to information that does not by itself identify a specific individual. We gather certain information about you based upon where you shop on our site in several ways. This information is compiled and analyzed on both a personal and an aggregated basis. For example, this information may include the Web site's Uniform Resource Locator ("URL") that you just came from, which URL you next go to, what browser you are using, and your Internet Protocol ("IP") address. A URL is the global address of documents and other resources on the World Wide Web. An IP address is an identifier for a computer or device on a Transmission Control Protocol/Internet Protocol ("TCP/IP") network, such as the World Wide Web. Networks like the Web use the TCP/IP protocol to route information based on the IP address of the destination. In other words, an IP address is a number that is automatically assigned to your computer whenever you are surfing the web, allowing web servers to locate and identify your computer. Computers require IP addresses in order for users to communicate on the Internet, browse and shop.

 

On an aggregated basis, we collect anonymous data related to the pages, products, downloads and other content that is sampled, clicked on, streamed, searched for, transferred from and downloaded. Except as otherwise limited in this Policy, we may disclose, sell, trade, or rent Non-Personally Identifiable Information to others without your consent.

 

We gather information in the following ways:

 

Shopping

 

We collect IP addresses for the purposes of system administration, to gather broad demographic information, to enable ads to be served on our site, to report information concerning your geographic location to our advertisers, and to monitor the level of activity on our site. We collect information from visitors to our site regarding the URLs they came from, domain types (e.g., .com or .org), their IP addresses, the date and time of their visit or order, the number of visits and orders, the number of visits per browsing session, the server type, the operating system and browser type used to come to the site, the country, state and telephone area code where their servers are located, the pages and page titles of our site that visitors viewed during their visit, whether the visitor's computer is enabled for Java or cookies, browser language, applications and plug-ins, and any search terms entered on our site.

 

Ordering

 

When you order from us, we collect personally identifiable information from you. If you order one of our products or services, we will collect and maintain your name, e-mail address, billing address, shipping address, telephone number, product selections, credit card or other payment information, order number, referring URL, IP address, page you bought from and a password. We collect this, and other information, as disclosed in this Policy, in order to fill your order, to communicate with you about your order and to send you promotional materials. Before confirming your order, you will have the opportunity to review the product order form and make changes and additions to the information it contained and these changes will be automatically kept for future use. We may require additional verifications or information before accepting any order.

 

Gift Certificates

 

If you purchase a gift certificate from our site, you will give us the recipient's name and e-mail address if you wish to send the certificate by e-mail. The recipient information you give us will only be used to send the gift certificate and for no other purpose.

 

Online Surveys and Polling

 

In order to improve our services to you, we ask some of our customers to voluntarily complete surveys, which may be collected by an independent third party. Individual survey answers are confidential, although Non-Personally Identifiable Information is collected and disclosed to third parties. If you do not wish to participate in a survey, simply decline to participate when asked.

 

Contests

 

When you enter a contest or other promotion, we may ask you for contact information such as your name, address and e-mail address in order to administer the contest, to send you promotional e-mails, notify winners and make the winners' list publicly available pursuant to certain states' laws. Your consent to such promotional use and disclosure of this information is a condition of your participation. As a condition of receiving any prize, you will be required to submit an Affidavit of Eligibility, for us to ensure that you are eligible to receive the prize according to the Contest Rules.

 

Contact Information and Third Party Data

 

If you contact Choiceful.com or our customer service representatives by telephone, e-mail or letter, we may keep a record of your correspondence or comments. If you report a problem with our site, we may collect such information in a file specific to you. If you contact us through our feedback area or by calling one of our customer service representatives, we may ask for your name, e-mail address and order information in order to send you a reply. If other users or third parties send us correspondence about your activities or purchases on our site, we may keep the information in a file specific to you.

 

Affiliate Program

 

Our Affiliate Program (Choiceful Partners) is administered by a third party, on a third party's Web site. Any information collected by them is not governed by this Policy.

 

Advertising

 

We may display advertisements on our site. By knowing a little about you, Choiceful.com will be able to deliver more relevant advertisements and content to you in the form of targeted banners and promotions. We may also use third-party advertising servers display ads linked to certain pages that you are viewing. In this process, advertisers never have access to individual account information. Choiceful.com may share aggregated data with advertisers. We may also use advertising partners to assist us in delivering personalized on-line ads to you through the use of cookies while you are on the Internet. You may also set your browser so that it will not accept "cookies" to prevent assignment from the ad server of a unique identifier; however, you may experience difficulty shopping on our site and performing other transactions if you do so. If you wish to not have this information used for the purpose of serving you targeted ads, you may opt-out by clicking Here.  Please note this does not opt you out of being served advertising.  You will continue to receive generic ads. 

 

Web Site Use

 

We also track customers' traffic patterns throughout their online session, including which pages, information and advertisements a customer views while using the site and what items they place in their basket or purchase. We use your IP address to diagnose problems with our servers, software, to administer our site and to gather demographic information. We may share aggregated statistics about pages viewed on our site, sales and other shopping information with third parties.

 

Cookies

 

We use cookies and may allow others to use cookies in the operation of our site.

 

Who is collecting your information?

 

Ad Servers and Content Servers

 

We may use third party ad servers or content servers to serve ads, product information, or other information both on and off our site. Those third parties may use "action tags" or web beacons throughout the site to count the number of visitors who click on a banner ad or other information and to track the number of customers who continue on to make a purchase. They may also place their own "cookie" on your computer to help those ads to run, analyze site usage and to provide you with personalized on-line advertisements. With respect to personalized on-line ad serving, our third party ad server may collect your first name and/or a product group/category (chosen by Choiceful.com based on your personal preferences and/or prior purchase history e.g., electronics, books, dvds), which are used to serve you the most relevant personalized on-line ad. Except as set in the following sentence, we do not provide them with any of your Personally Identifiable Information. For more information about the information they collect, please see the section "Use of Cookies and Action Tags" below.

 

Website Analysis Agent

 

We may contract with several online partners to help manage and optimize our Internet business and marketing. We use the services of marketing companies to help us measure the effectiveness of our advertising and how visitors use our site. To do this, we use Action Tags and cookies provided by the marketing companies on this site. The type of information we collect includes things such as pages, information and advertisements viewed as well as what items are placed in a shopping basket or purchased, the order number, the amount of a purchase, the product number and the quantity purchased. By supplementing our records, this information helps us learn things like what kinds of customers our site attracts, which of our products most interest our customers, and what kinds of offers our customers like to see. Although the marketing companies log the information coming from our site on our behalf, we control how that data may and may not be used. For more information, please see the section "Use of Cookies and Action Tags" below.

 

General Order Fulfillment and Site Operations

 

We contract with other third-party service providers, such as payment processors like Paypal, to operate many of our website functions. We may provide service providers with your other personally identifiable information as needed to fulfil any orders that you may place.

 

Marketing Partners, Co-Branded Services, Framing/Windows on Third-Party Sites

 

We may run promotions for merchants where you may visit the merchants' sites. In some of those promotions, a window or frame containing the merchant's site may appear. Any time you are in a window, you should assume that your personal information is being collected, used and disclosed in accordance with that merchant's policies. This Privacy Policy does not apply to information that you supply to those merchants. Any information that you share with them will be used and disclosed in accordance with that merchant's privacy policy. However, once you click on a return link to our site, you can expect that further information that you disclose will be treated in accordance with this Policy.

 

On occasion, unaffiliated third parties will "frame" Choiceful.com's site in an effort to collect customer information. To ensure your privacy, make sure that your order originates from Choiceful.com's site. Choiceful.com is not in any manner responsible in the event that you do disclose information to an unaffiliated framing site.

 

Links and Banner Ads to Third-Party Sites

 

Please be aware that our site may contain links to other sites on the Internet that are owned and operated by third parties. The information practices of those websites linking from or to our site are not covered by this Policy. These other sites may send their own cookies to users, collect data, or solicit personal information. Additionally, other companies or ad servers, which place advertising on our site may collect information about you through the use of cookies when you view or click on their advertising. We cannot control this collection of information. You should contact advertisers directly if you have any questions about their use of the information that they collect.

 

Marketplace

 

As a buyer on the Choiceful.com Marketplace, sellers collect information that is reasonably necessary for sellers to ship the products to you and to communicate with you regarding purchases and any issues that may arise in connection with your purchase. This information includes your "ship to" information and your email address. As a seller on the Choiceful.com Marketplace, buyers collect information that is reasonably necessary for buyers to communicate with you regarding the purchase and shipment of goods and services purchased from you and any issues that may arise in connection with their purchase. This information includes your seller information provided during your marketplace registration and your email address. In addition, as a seller on the Choiceful.com Marketplace, all visitors and potential buyers on the Site will be able to see and collect your basic "seller information", seller rating, and your buyer feedback. Our marketplace agreements and policies contain restrictions on a buyer's and seller's collection, use and disclosure of personal information obtained in connection with use of the marketplace. However, Choiceful.com cannot control any such collection, use and/or disclosure by buyers or sellers, and shall have no liability for any act or omission by a buyer or seller with respect to such information.

 

With whom do we share your information?

 

We will share your personally identifiable information with third parties only in the ways that are described in this privacy policy.  We do not sell your personal information to third parties.

 

Fulfilment

 

The information collected by Choiceful.com is used for processing orders, keeping you informed about your order status, for statistical purposes, for improving our site and its performance, to serve ads, and to notify you of products or special offers that may be of interest to you. We will disclose your Personally Identifiable Information to third parties to charge your credit card, fill your order, deliver your order, provide customer service, and deliver promotional e-mails to you from Choiceful.com. For example, we must release your credit card information to the card-issuing bank to confirm payment; and release your address and telephone information to the seller to deliver products that you ordered. As mentioned previously, your Personally Identifiable Information is shared with our third-party fulfilment partners and with certain other merchants on our site.

 

Other Parties Generally

 

We may provide Non-Personally Identifiable Information about our customers' sales, traffic patterns, and related site information to third parties, but these statistics do not include any Personally Identifiable Information. We may release account information when we believe that such release is reasonably necessary to enforce or apply our Terms of Use or to protect the rights, property, and safety of Choiceful.com, our users, or others. If customers do not pay us for products ordered, we may submit their account information to a third party collection agency. We may also share your Personally Identifiable Information with third parties who provide services to us, our customers and web site visitors. Those third parties include authorized contractors, temporary employees and consultants and other companies working with us (collectively, "agents"). Where we believe it to be appropriate (in our sole discretion), we will ask our agents not to disclose or use your personal information for purposes other than to provide services to you or Choiceful.com.

 

Products Advertised on Our Site

 

Where you order or sign up for goods or services offered through our site, but sold directly to you by a third party or fulfilled by a third party, we give your personal information to that third party to facilitate the sale of such goods or services.

 

Reviews/Feedback

 

We display personal feedback of satisfied customers on our site in connection to a particular purchase.  With your consent we may post your feedback along with your name. If you wish to update or delete your feedback, you can contact us using the Contact Us form by clicking Here.

 

Blog/Forum

Choiceful.com offers publicly accessible blogs or community forums. You should be aware that any information you provide in these areas may be read, collected, and used by others who access them. To request removal of your personal information from our blog or community forum, contact us at privacy@choiceful.com. In some cases, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so and why.

 

Referrals

If you choose to use our referral service to tell a friend about our site, we will ask you for your friend’s name and email address.  We will automatically send your friend a one-time email inviting him or her to visit the site. Choiceful.com does not store this information for the sole purpose of sending this one-time email (and tracking the success of our referral program.) 

Your friend may contact us at privacy@choiceful.com to request that we remove this information from our database.

 

Public Profiles

 

The profile you create on our site will be publically accessible unless otherwise indicated. You may change the privacy settings of your profile through your account portal.

 

Data Analysis Agents

 

The information collected by or for Choiceful.com may be provided to an outside company for the purpose of analysis. That analysis is to help us to improve our site and product selection, and to notify you of special offers that may be of interest to you. That data analysis agent may not share any Personally Identifiable Information with others, or use it for any other purpose than to help Choiceful.com.

 

Ad & Content Servers, Advertisers, Image Servers and Website Analysis Agents

 

These third parties use their cookies' identification numbers and internal web site tracking features to serve ads on our site and to collect aggregated information to create statistics about our customers and visitors, traffic patterns, and related site information. In the event that our ad servers collect any Personally Identifiable Information on our behalf, it will not be used by them or disclosed to any third parties.

 

Compliance with Service of Process or Law Enforcement

 

Occasionally Choiceful.com may be asked by law enforcement or judicial authorities to provide Personally Identifiable Information to the appropriate governmental authorities. We will disclose Personally Identifiable Information upon receipt of a court order, subpoena, or to cooperate with a law enforcement investigation, without prior notice to you. Choiceful.com fully cooperates with law enforcement agencies in identifying those who use our services for illegal activities. We reserve the right to report to law enforcement agencies any activities that we believe to be unlawful.

 

Marketplace

 

As a buyer on the Choiceful.com Marketplace, we share with sellers information that is reasonably necessary for sellers to ship the products to you and to communicate with you regarding purchases and any issues that may arise in connection with your purchase. This information includes your "ship to" information and your email address. As a seller on the Choiceful.com Marketplace, we share with buyers information that is reasonably necessary for buyers to communicate with you regarding the purchase and shipment of goods and services purchased from you and any issues that may arise in connection with their purchase. This information includes your seller information provided during your marketplace registration and your email address. In addition, as a seller on the Choiceful.com Marketplace, we share with all visitors and potential buyers on the Site your basic "seller information", seller rating, and buyer feedback.

 

Social media Widgets

 

Our Web site includes Social Media Features, such as the Facebook Like button and Widgets, such as the Add this button or interactive mini-programs that run on our site. These Features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the Feature to function properly. Social Media Features and Widgets are either hosted by a third party or hosted directly on our Site. Your interactions with these Features are governed by the privacy policy of the company providing it.

 

Sale of the Company

 

If Choiceful.com is involved in a merger, acquisition, or sale of all or a portion of its assets,  you will be notified via email and/or a prominent notice on our Web site of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.

 

How can you update or correct your Personally Identifiable Information?

 

We believe you should have the ability to access and edit the personal information that you have provided to us. During the online ordering process you can review, change, or delete the information that you have submitted. You may change any of your personal information in your account online at any time. We encourage you to promptly update your information if it changes. You may ask to have the information on your account deleted or removed; however, because we keep track of past purchases, you cannot delete information associated with past purchases. We will retain your information for as long as your account is active or as needed to provide you services.  We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. Also, as a security measure we "back up" the data stored on our systems, and such prior information cannot be completely removed from our databases. As a result, you should not expect that all of your Personally Identifiable Information will be completely removed from our backed-up databases.

 

Security

 

What security precautions are in place to protect against the loss, misuse, or alteration of your information?

 

In order to most efficiently serve you, credit card transactions and order fulfillment are handled by established third party banking, processing agents and distribution institutions with the use of encryption. They receive the information needed to verify and authorize your credit card or other payment information and to process and ship your order.

 

Within Choiceful.com, your information is kept on password protected, limited access servers. Wherever possible and applicable, Choiceful.com servers reside behind a corporate firewall that maintains controls on access to the system from both our internal network and the Internet.

 

A special note about children's privacy

 

You must be at least 18 years old to have our permission to use this site. Our policy is that we do not knowingly collect, use or disclose Personally Identifiable Information about visitors under 13 years of age. If you are the parent or guardian of a child under 13 years of age and believe that they have disclosed personally identifiable information to us, please contact us so that we may delete the child's information.

 

Choiceful.com and third-party use of "cookies" and "action tags."

 

Choiceful.com Cookies: When you use our site we will store cookies on your computer in order to facilitate and customize your use of our site. A cookie is a small data text file, which a Website stores on your computer's hard drive (if your Web browser permits) that can later be retrieved to identify you to Choiceful.com. Our cookies store randomly assigned user identification numbers, the country where you are located to welcome you back to our site. The cookies make your use of the site easier, allow you to retrieve an earlier shopping cart, make the site run more smoothly and help us to maintain a secure site. You will be unable to shop on our site without your browser set to accept cookies. Cookies are not linked to personal information.

 

Ad Server and Content Server Cookies: We may use an outside ad serving company or content server to display banner advertisements and other information on our site and other sites or to serve promotional emails or personalized on-line ads. As part of their service, they place a separate cookie on your computer. Except for the company that serves our promotional emails and the company that serves personalized on-line ads, Choiceful.com does not provide third-party ad servers with any of your Personally Identifiable Information. Choiceful.com and its third party ad servers do collect and use Non-Personally Identifiable Information about you, such as your IP address, browser type, the URLs from which you came, referring site's domain types (e.g., .com), operating system, the country, the server your computer is logged onto, where the servers that your computer is logged onto is located, the pages of our site and products that visitors viewed during their visit, where an ad was placed on a specific web site page, the time and date particular ads were served, the area code and zip code associated with your server and whether you responded to a particular ad, and a receipt identifier.

 

Personalized On-line Ad Serving: We may provide the company that serves our personalized on-line ads with your first name and/or with a product group/category (chosen by Choiceful.com based on your personal preferences and/or prior purchase history e.g., electronics, books, dvds), which are used to serve you the most relevant personalized on-line ad. The unique identifier included within the cookie placed tells the ad serving company to serve you a personalized on-line ad when you visit the site of a participating web site within the network. The foregoing personally identifying information is not disclosed to the participating web sites.

 

Our third-party ad servers will occasionally use outside agents, whose computers will serve ads on our site in the same manner and under the same conditions as above. In addition, other ad serving companies or advertisers may place banner ads on our site in the same manner as above, but accept as disclosed in this policy we do not disclose to them any Personally Identifiable Information.

 

Image Server Cookies: As part of the ad-serving process, a third party may serve graphics upon our site. In order to customize their service, they may also place a cookie upon your computer. While Choiceful.com does not control their use of that cookie, no Personally Identifiable or individual customers' product information is collected.

 

Website Analysis Agent Cookies: We may use a third party to analyze what our visitors find to be most interesting on our site. To do that, they will place a cookie on your computer with a randomly assigned unique number in order to track the pages you view on our site, along with other Non-Personally Identifiable Information.

 

Action Tags, Web Beacons and other Data Collection Methods: An action tag or a web-beacon (also known as a clear gif or a pixel tag) is a method used to track responses or actions by customers who view certain advertisements or other information on our site. Action tags are 1x1 pixel images embedded in a website page that are used to transparently collect information. Our ad server, content servers, affiliate program manager and website analysis agents may use action tags to count the number of times that visitors click on a particular banner ad or visit the pages of our site and to provide information about what products are viewed or purchased. Without collecting any personally identifiable information, they use that data to tell us (and other advertisers) which ads are the most effective on particular sites. Our ad server, content server, affiliate program manager and website analysis agents may use an action tag on our basket page, checkout page, and other pages, to keep anonymous track of the number of times that clicking on a banner ad or views other information on our site results in a purchase. They also collect the amount of the purchase, order confirmation number, stock keeping unit number, quantity and identity of product purchased.

 

E-mail Distributor's Use of Action Tags: Our third-party e-mail distributor may also use action tags. They may, for example, keep track of when a promotional e-mail is opened and provide Choiceful.com with ongoing aggregated reports of how many customers have responded. We share with them web site usage information about visitors to our web site who have received a promotional e-mail or other targeted promotional campaign. They use the information for the purpose of targeting future campaigns and upgrading visitor information used in reporting statistics. For this purpose, we and our third-party e-mail distributor note some of the pages you visit on our web site through the use of action tags.

 

You should carefully review privacy policies of any third party sites accessible from Choiceful.com.

 

Contact Us

 

If you have any questions regarding our Privacy Policy, please contact us on the information below.

 

Attn: Privacy Compliance Officer
Choiceful.com
Columbia Tower 701 Fifth Avenue
42nd Floor Seattle Washington 98104-5119
United States

Alternatively you may email us at privacy@choiceful.com.

Choiceful.com Policies